AI Insights · Timothy · January 2022
Performance of Top 5 Drawing & Coloring Apps on Unified Platform in Hungary Q4 2021
In Q4 2021, Hungary saw notable trends in the top five drawing and coloring apps with varying performance in downloads, revenue, and active users. Sensor Tower data provides key insights into these trends.
In the fourth quarter of 2021, the drawing and coloring app category on a unified platform in Hungary showcased interesting performance metrics. According to Sensor Tower data, the top five apps—Phone Case DIY, Happy Color by Numbers Game, Paint by Number Coloring Game, Pixel Art － Color by Number, and Paint by Number Oil: Hey Color—exhibited varying trends in weekly downloads, revenue, and active users.
Phone Case DIY from Crazy Labs saw a significant increase in weekly downloads, peaking at approximately 13K by the last week of December. Active users also showed a steady rise, reaching around 33K by the end of the quarter.
Happy Color by Numbers Game, published by X-Flow, maintained a consistent download rate, with a notable peak of about 5.3K in the final week of December. Active users for this app remained fairly stable, fluctuating around 34K to 37.6K throughout the quarter. Revenue for this app showed minor fluctuations, peaking at $49 in mid-November.
Paint by Number Coloring Game from Oakever Games experienced a steady increase in weekly downloads, reaching over 5K in the last week of December. Active users also saw growth, peaking at around 26K by the end of the quarter. Revenue showed significant variability, with a peak of $131 in the week of December 20.
Pixel Art － Color by Number by Easybrain Ltd showed a consistent increase in weekly downloads, with a peak of approximately 3.5K in the last week of December. Active users also demonstrated a steady upward trend, reaching around 25.7K by the end of the quarter. Revenue remained relatively stable, peaking at $140 in the week of December 20.
Paint by Number Oil: Hey Color from Zephyrmobile had a fluctuating download rate, peaking at around 4K in mid-October. Active users saw a peak of around 6.5K in late October, but experienced a decline towards the end of the quarter, ending at approximately 2.8K.
These insights highlight the dynamic nature of the drawing and coloring app category in Hungary. For more detailed analysis and insights, visit Sensor Tower.
